Photography Websites

Photographer Websites

OM4 develops business websites for professional photographers that look good and deliver results.

Professional photographers require a website with more than just good looks, a great set of portfolio images and a contact form.

Your prospective clients are out searching for commercial photographers, fashion photographers, portrait photographers … if your website isn’t search engine friendly, you can look good but not rank well with the search engines.

Here are some examples of photographer websites running on the OM4 platform:

Design: Because photography websites have a strong visual emphasis, getting the right designer to work on your project is vital. With OM4 you have the option of starting with a template-based design, or getting a custom design from a freelance designer who will work to your brief. A custom design can help build your own brand, and a style of gallery presentation that is specific to your photography. The websites listed above include designs from Tracy Graffin, Jury Armitage Design as well as OM4 and in some situations, the photographers themselves. Refer to the design credits in the footer of each website.

Self Managed: You specify what you want on your site. You can contribute content yourself, or we can prepare it to your brief – we do what is required to see it all in place. After your website is live you can update it yourself using a Dashboard that is easy to use (for business owners).

Galleries: Your image galleries will present beautifully, with a custom designed layout just for them. You can add as many images to your galleries as you want, adding to and deleting from galleries over time. Here are some sample gallery layouts used in some of our sites.

No Flash: Flash has its place, but if you want to be found by search engines, you don’t want a website that uses Flash as the main framework. iPhones and iPads don’t display Flash at all, so an OM4 website lets your work shine on the important mobile platform.

Flexibility

The CMS aspect of OM4s offering was very appealing. OM4s WordPress based CMS doesn’t strip the metadata, in fact it can be used for captioning and titling within posts. The blog lends our online presence some personality, expands on our capabilities and gives potential clients some feeling about our creative approach.

OM4 have been great to deal with from start to finish. Our go live day was almost boring it went so smoothly! I’ve been recommending my clients to OM4 ever since.

Robert Frith, Acorn Photo

Your website allows you to:

  • update your own web pages and create new ones
  • post to your integrated blog
  • include pictures, video and audio
  • add new products with images, descriptions and prices

You’ll be using the phenomenally popular WordPress dashboard to manage your site. And you’ll have access to lots of How To articles showing you how to make changes yourself.

But … just because you can update it yourself, doesn’t mean you have to.If you find it a bit hard, or are just flat out busy, help is right on hand. You can get an expert on to the job for you.

Marketing – not just a pretty face

We don’t just do websites, we help businesses market themselves online. OM4 offers fixed price services for all sorts of useful marketing services:

  • get a Google AdWords campaign up and running
  • get professional Keyword Research conducted and a custom Keyword Plan prepared
  • get Search Engine Optimization (SEO) services to help you create quality content and earn links
  • get your products and services online and available to accept payments online

Read on to find out how it all works.

Sell products and services online

Your OM4 website allows you to sell photographs online. Include an Add to Cart button on any web page or in any blog post, right next to the description of the photo.

When a visitor adds to their cart, the cart seamlessly appears in the sidebar complete with an optional link to your own customer Assurance Centre.

Give your customers the choice of framing styles or sizes, and allow them to set the quantity for multiple photos. Customers can pay with Visa or MasterCard, using secure credit card payment facilities provided by PayPal – visitors don’t need a PayPal account to pay via credit card, and funds are settled directly to your PayPal account.

Search Engine Friendly

OM4 websites have been designed to be search engine friendly so you can attract visitors from search engines.

We’ve put together a mix of WordPress plugins (such as All in One SEO) and configuration settings that help make your website a great platform for building your rankings with the search engines.

We even have search engine optimization experts who choose to run their websites on our platform.

Social media integration

Do you want to promote your website using Facebook, StumbleUpon, Twitter, Digg, Delicious or other social media? Your OM4 website has a rich set of features that make it easy for visitors to vote for your content in social media, and for your to feature your own social media links.

Analytics

See how many visitors you get each day, which keywords they used in the search engines and which websites that referred visitors to you. See which of your pages they are viewing, and for how long. When you know what is really going on when visitors come to your website, you can make better marketing decisions.

Your OM4 website makes it easy to integrate with your own Google Analytics account.

Domains and business email

Buy your own domain name from any registrar to use for your website. OM4 has one click integration with Google Apps so you can get all your business mail for free from Google. You get great spam filtering, large mailboxes, up to 50 email addresses on their Standard (no fee) plan, as well as being able to use Google Calendar.

Power under the hood

Your website will run on a business grade hosting platform that is monitored for you. This means your website is fast, reliable and secure, and if an issue does arise, an expert is on hand to resolve it.

You can choose whether you want your site to be hosted in the US, Australia or Europe, so your visitors don’t have to wait for web pages to be sent half way around the world.

Effective business websites

OM4 lets you put your website to work, with easy to use tools for business.

  • Add your testimonials, and OM4 will automatically display a fresh one each time a visitor views a new page.
  • Add email signup forms to your web pages for email managers such as CampaignMonitor, Aweber, iContact and MailChimp.
  • Add enquiry forms so visitors can easily contact you by email. Include your own fields to collect lead information.
  • Include YouTube videos and allow visitors to click and play any YouTube video without leaving your website.
  • OM4 websites have too many features to list them all here – have a look around at the portfolio of customers running their business on OM4 to see what is achievable